Mikael jansson photographer fashion shoot photography
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35 Stunning Mikael Jansson Shoots
From Overexposed Aspect Ads surrender Two-Faced Fashiontography
Marriska Fernandes — January 11, 2012 — Fashion
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Photography / Art
Renowned photographer Mikael Jansson exhibits 20-year-old portfolio
The iconic Swedish photographer turns to CFHILL for his latest exhibition.
By ERIK SEDIN
6 Nov 2020
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When it comes to fashion photography, Mikael Jansson’s portfolio is rather incomparable. He has photographed for more than four decades and can boast some remarkable clients and portraits, like Isabella Rossellini, Kate Moss, Christy Turlington, Iggy Pop, Miuccia Prada, and Penelope Cruz to name a few.
The current exhibition launches today, 6 November, and covers the time from the 90s until today with a great focus on Jansson’s many portraits. It was perhaps the 90s where Jansson flourished the most, with countless shoots for Vogue, Elle, Harper’s Bazaar and many more.
— Working with Mikael Jansson is a privilege. His knack for erasing the barriers between the glamourous and the every day, and the way he is able to so naturally enter into dialogue with timeless artistic principles jointly ensure that nobody views his pictures unmoved. Whether it’s 1994 or 2020, this feels like the perfect choice right now, says Michael Elmenbeck, Creative Director & Head of Exhibitions at CFHILL.
The exhibition entitled Unscripted Scenes: The Art of Mikael is avai
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To kick off their complete brand refresh, Boss is introducing a star-studded spring/summer 2022 campaign titled #BeYourOwnBoss, featuring a celebrity line-up including Hailey Bieber, Kendall Jenner, Future and Joan Smalls, to name a few. The beautiful portraits of the all-star cast have been captured by praised Swedish photographer Mikael Jansson on sets across the world, representing perfectly the intent of the rebranding.
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The campaign is the first step of a global brand refresh and according to Hugo Boss, its core brand Boss will “undertake a new, modern brand identity focused on a younger and more global demographic”. To conquer the new target audience, alongside the campaign Boss is announcing a multi-year partnership with TikTok mega-influencer Khaby Lame, who made his runway debut at Milan Fashion Week last September walking for the Boss X Russell Athletic capsule collection.
Additional part of rejuvenating its image, after almost 50 years Hugo Boss is introducing a new logo for Boss to go with its’ fresh look. As described by the company, “the new logo features a notably bolder, more graphic typeface conveying a more contemporary look and impactful visual experience.” Internally, Boss will tweak its design direction, retail buys and store concept